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Internet also has “prioritizes Time�

The Spaniards leave the Network from two to four of afternoon

Internet also has Any company that must make decisions on the contents from its page Web is forced to consider some initial datas. All of them are related to the objective public of the vestibule or, which is the same, with the profile of its visitors.

What age has the users? What restlessness? They buy through Internet or they only inquire? They are women or men? They are people with spending power? Which is its age? … These questions are fundamental to offer the best possible content and, of step, to optimize the results of the site.

But there is another one of special relevance that the industralists not always consider at the time of updating their platforms online: the schedule of navigation of its internauts. This information is especially useful when the tempestividad is an important factor in the text introduction or images.

A specialized French company/signature in all type of studies regarding pages Web has realized an analysis of the customs of the navigators, in which to schedules it talks about, in different European countries. It centered his study in 988 sites between the 1 and the 31 of March of 2008 and, three months later, it has made his conclusions public.

Some of the most interesting points are regarding the general differences between the Spanish users and of other countries of the continent, although it would be possible to emphasize that they agree with the others in mainly entering the Network of networks of 13:00 14:00 hours.

As far as the chapter of differences, fundamental ones exist four. First of all, the European internauts rise early more than the Spaniards: the 11.2 percent of the visits of first in labor days takes place between the 7:00 and the 11:00 hours, a proportion that descends to the 9.1 percent in Spain.

In addition, the strong reduction of visits that in Europe takes place during the pause for the lunch, of 12:00 to 13:00 hours, in Spain produces of 14:00 to 16:00 hours.

Like third remarkable factor, the schedule of maximum hearing in Spain agrees with the European, of 13:00 to 14:00 hours, but it differs in the evening: in Spain, of 16:00 to 18:00 hours an increase of the visits to the Network of networks takes place, whereas in low Europe.

Finally, and as soon as what in order week talks about, generally in Europe the hearing tips are delayed several hours with respect to the labor days, but in Spain that delay is more still accusing. Thus, the 39 percent of the Spanish visits agrees with the strip of 19:00 to 2:00 hours, against the 34 European percent in that same schedule.





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